Harley-Davidson's Motivational Programs Lead to Success

History of Harley-Davidson:Today it is hard to imagine Harley-Davidson (Harley) as a low- smell bicycle manufacturer in severe financial trouble. But that?s exactly what Harley was in the beginning of the 1980?s. Harley motorcycles were of much(prenominal) poor quality that over half of all the cycles produced were in effect inoperable because of absent parts or poor assembly. When Japanese motorcycle manufacturers entered the US market with reliable and well-built bikes, past and dominance Harley customers switched over to the alien spot. The only customers that remained with Harley were its most loyal, technologically dig out ones who were committed to the Harley brand name. As a result, between 1973 and the primordial 1980?s, Harley?s market share dropped from over 75% to at a lower place 25%. By 1984, sales had dropped to $294 million and profit was alone $2.9 million. The future of Harley was nothing but bleak. In order to flip the company?s performance and i mprove the quality of the bikes produced, Harley employ a serial publication of programs and reorganization efforts to run its employees to overhaul Harley turn around. Since Harley was financially squeezed, the bag of the incentive programs were based on intrinsic motivation, including employee empowerment and change magnitude challenge and agitation in the job. Harley also began offering financial incentives that were tied to special performance factors.

Due to the extraordinarily positive results from these programs, they are quieten in effect today. Intrinsic motivational StrategiesEmployee Empowerment In order to motivate its employees to improv! e the manufacturing process, Harley implemented a program that empowered its employees at all levels to take more maintain of the operations and decision-making in the company. In order to get the ruff that each employee has to offer, Harley encourages any employee to suggest ideas, involves all employees in major company decisions, and allows its hourly workers to... If you want to get a across-the-board essay, order it on our website: OrderCustomPaper.com

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